Business Storytelling Basics

Lifetime Access $49.99. SAVE 50% (your price $24.99) with Coupon Code: HALFOFF 

You're here, which means you've taken your first step toward mastering the basics of business storytelling. This 1-hour course is divided into 16 mini-lessons (2-5 minutes each). Here's what you can expect to gain:

1. Develop the skills you need to bring lifeless presentations to life.
2. Understand how to sell the benefits of your product, service, or initiative, not the features.
3. Hone the skills you need to get audiences nodding yes, instead of nodding off.
4. Gain insight into the neuroscience behind storytelling.
5. Future-proof your career by learning how to make data matter.
6. Discover the most important trait you need to captivate your audience.
7. Learn the tactics for grabbing and keeping audience attention.
8. See why the ultimate metric is action and learn what you do about it.
9. Find out what it means to speak the language of leadership.
10. Create the New Happily Ever After for your audiences. 

Upon completion of this course, you'll have the opportunity to purchase our new 5-star-rated ebook, Win With Decency, for $3.99 (a 60% savings)!

16 Lessons

  • You will be able to access this course immediately after your purchase is complete.
  • A receipt will be emailed to you.

16 Lessons in Business Storytelling Basics:


Get An Overview of the Course

Sec. 1 ∣ Lec 1.—Getting in Shape

Learn Why Getting in Storytelling Shape Matters

Sec. 1 ∣ Lec 2.—Getting in Shape

Learn about Storytelling and 5G

Sec. 1 ∣ Lec 3.—Getting in Shape

Learn how storytelling drives meaning

Sec. 2 ∣ Core Training (Intro)

Dive into circuit training for storytelling muscles

Sec. 2 ∣ Lec. 1—The Brain

Learn the neuroscience behind storytelling

Sec. 2 ∣ Lec. 2—Audience (I)

Learn to Put Your Audience First

Sec. 2 ∣ Lec. 2—Audience (II)

Learn to Put Your Audience First

Sec. 2 ∣ Lec. 3—Attention (I)

Learn How to Earn Greater Share of Attentinon

Sec. 2 ∣ Lec. 3—Attention (II)

Learn how to earn greater share of attention

Sec. 2 ∣ Lec. 3—Attention (III)

Sec. 2 ∣ Lec. 4—Action

Learn why action is the ultimate metric in storytelling

Sec. 2 ∣ Lec. 5—Leadership (I)

Learn the language of leadership\

Sec. 2 ∣ Lec. 5—Leadership (II)

Learn the power of metaphor in business storytelling

Sec. 3 ∣ Drive Change

Wrap Up ∣ Close

Wrap up the course